Blogging with Ivy

Hello everybody, welcome back. This week I will discuss international public relations concepts related to governments. How does the role of public relations shift when it comes to governments? I just want to start by saying the more I read the articles for this week, the more I became confused over the difference between lobbying and public relations. I had to do some research for myself to understand the distinction between both. I stumbled across an article written by Elizabeth Blair of  NPR  that I would like to share with you all (especially if you felt the same sentiment I did). Blair explains the difference as this: lobbyists have to disclose the activities they do to change political processes versus with public relations you don't. However, the confusion comes because the themes of both professions play into each other because they both are meant to shape the publics opinions on the goals of their client. Public relations tends to work ahead of lobbying though because...

Welcome back, welcome back! It's been a minute since I last posted so let's jump right in. This week we will be discussing public relations and war. What influence does public relations have on wartime and conflict? The founding fathers of public relations, P.T. Barnum, Ivy Lee, and Edward Bernays, mastered the art of persuading others and changing the public's opinion. Barnum utilized press agentry to organize pseudo-events. Press agentry is a one-way asymmetrical model that used the media to persuade its audience. Lee used the public information model by printing handouts with facts to inform the public. The public information model is a one-way asymmetrical model that shares objective information with the media to persuade the public of other perspectives. Bernays utilized the two-way asymmetrical model during World War I which is categorized by its use of propaganda, persuasive methods, and what is referred to as "engineering consent" to change the public'...

Hello everyone, welcome back! This week I took a personal strengths questionnaire to determine what my strengths are in life that will help me in my career and relationships. I just wanted to discuss a few of them below and leave this list here as a reminder of what I do great in! I actually thought this test was quite interesting and highly accurate (well worth the $70 I spent!). I found out things about myself that I didn't know before and was reminded of what I excel at. The report gives you 34 strengths listed in order of your best to weakest. This test is great because it doesn't make you essentially feel like you're 'bad' at doing anything, but that certain strengths are utilized more than others and the themes are prevalent in your life. The values I found most interesting were the consistency and discipline values. The description for each literally had me saying "This is an exact description of me on a daily basis!!!". I will share those descripti...

This week continues last week's discussion on culture and international PR. The textbook chapters discuss culture, c risis communication, and best practices. The five articles  assigned to this topic discuss how culture affects public relations and other entities such as NGOs and MNEs.  Let’s begin: Pitch, Tweet, or Engage on the Street (Chapters 2 & 4) This week's chapters are about both culture and global crisis communication. Chapter 2 is the same as last week's chapter on culture so I will mention anything I didn't previously state in my last blog post before moving on to chapter 4.  I will reinforce the concept of culture and the most important concept in chapter 2. Hofstede and Minkov's 11 cultural dimensions. Culture is "a learned system of meanings that fosters a particular sense of shared identity and community among its group members” (Ting-Toomey, 2005, pp. 71–72). Hofstede and Minkov's 11 key dimensions: Power Distance Individualism vs Colle...